Dan Schawbel is the leading personal branding expert for Gen-Y. He is the author of the bestselling career book, Me 2.0: Build a Powerful Brand to Achieve Career Success (Kaplan, April 2009). Me 2.0 made the Amazon top 100 business book bestsellers list when it came out and was the #1 job hunting book.  It also made the New York Times summer reading list for job seekers and was one of three recommended social networking books by Shape Magazine.   

With over 800,000 results for his name in Google, Fast Company calls Dan a “personal branding force of nature.” Recently, BusinessWeek named Dan as one of twenty people entrepreneurs should follow on twitter, alongside Richard Branson. He is the founder of the Personal Branding Blog®, which was the #1 job blog by Careerbuilder in 2008, is an AdAge top 50 marketing blog and is syndicated by Reuters, Forbes, Fox Business and other major networks.  Dan is also the publisher of Personal Branding Magazine®, head judge for the Personal Brand Awards® and director o fPersonal Branding TV®.

Dan Schawbel is a syndicated columnist for Metro US (New York, Boston & Philadelphia), reaching over 1.2 million readers bi-weekly.  At 25 years old, Dan is BusinessWeek’s youngest columnist.  He is also a featured contributor to Mashable, LifeHack, and MediaPost and he has written articles for BrandWeek Magazine and Advertising Age. 

Dan has interviewed over 180 successful business people and celebrities, such as MC Hammer, Kathy Ireland, Perez Hilton, Tim Ferriss, Marcus Buckingham, Tony Hsieh, Gary Vaynerchuk, Guy Kawasaki, Ken Blanchard and Tucker Max. He’s been featured in over 100 media outlets, such as The New York Times, The Wall Street Journal, BusinessWeek, Entrepreneur, Fast Company, ABC News TV, MSNBC, NPR, USA Today, Forbes, and The Boston Globe. Dan has 8 years of marketing experience, employed at companies such as EMC, Reebok, Lycos, LoJack, and TechTarget. 

Dan is a keynote speaker at colleges and universities, such as Harvard and MIT and he helps both individuals and companies with branding. He’s on the board of advisers for SocialTrak.com, is on the community advisory committee for BusinessCard2.com, is on the advisory Board for SmartBlog on Workforce and was previous on the board of ((echo)) MyPlace. He graduated Magna Cum Laude from Bentley University in 2006.